Posted by Ruth on November 2nd, 2008
My mother told me a little story the other night. When she first started working in sales, she said, her goal was to ‘write a string of pearls’ - in her parlance, five weeks in a row of 100 sales or more. Her first two weeks would be great - but that third week was always a killer. Four times in a row she got those two weeks, only to fail on the third week. Every morning she woke up and told herself, “I can write a hundred sales this week.” And in the back of her mind, she’d add, “I can never get that third week.”
On Thursday of that third week, she was struggling and determined, even though she’d only made 22 sales so far that week. She woke up and told herself, “I can write a hundred this week” - and for the first time, she actually heard what she was saying to herself in the back of her mind. “But I Can Never Get That Third Week”. Realizing how she’d been undermining her own attempts at positive mental attitude, she resolved to overcome it. She went out that day and made over 50 sales - and the rest of the week fell into place. Not only that, she went on to write a string of pearls that set a record in her company that has yet to be broken.
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